The Big Tech giant is ramping up ahead of European Parliament elections in 2024.
Does the European Parliament need the “support” for its elections from a tech behemoth like Google? Google certainly thinks so, as does the EU.
And Google is doing it the best way it knows how: by manipulating information. A blog post on the giant’s site calls this “surfacing high-quality information to voters.”
And with the way content is handled by Google on its platforms and services, where something “surfaces” other things “sink” – i.e., information gets deranked.
That’s one thing to keep in mind, and another is the question, who decides and based on what criteria, what “high-quality information” is. One might say, only half-jokingly, “Democracy called and wants to know.”
In addition, Google is vowing to use artificial intelligence tech more, to counter what it decides is misinformation around elections, and leverage AI models “to augment our abuse-fighting efforts.”
Working with EU’s various “anti-disinformation” groups and “fact-checkers” from around the world to facilitate censorship is also part of the promised “support package,” while the targets of this censorship will be the usual list of online bogeymen (as designated by Google and/or governments), real or imagined: manipulated media, hate, harassment, misinformation…
All this will have to be done at scale, Google notes, hence the promise of bringing in more AI (Large Language Models, LLMs, included) than ever.
All of us, every single man, woman, and child on the face of the Earth were born with the same unalienable rights; to life, liberty and the pursuit of happiness. And, if the governments of the world can't get that through their thick skulls, then, regime change will be necessary.
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